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Digital transformation for your dealer group

Omnichannel engagement that powers your enterprise ecosystem


Impel’s AI-powered customer lifecycle management platform connects and enhances your existing systems and processes, adding a robust set of powerful capabilities to your dealer network. Deliver exceptionally engaging experiences to shoppers and customers, with the flexibility for enterprise-wide or rooftop-specific applications. 

  • Scalable – a versatile infrastructure build for growth with proven success 
  • Secure - fully GDPR, CCA and TCPA compliant, utilizing SOC-2 certified data centers and network security protocols
  • Seamless – integrates smoothly with hundreds of DMS systems, CRMs, website platforms, feed providers, marketplaces and technology partners
  • Comprehensive – a unified AI platform of merchandising, imaging, communication and marketing solutions

"Partnering with Impel was 100% the right decision for our team. It's really allowed our sales and service teams to be more efficient in managing the total customer lifecycle from the time they get the initial lead to selling the vehicle, and then ultimately servicing that vehicle. We've been able to continue to scale growth while maintaining our staffing levels across service and sales departments. And we've been able to uncover more opportunities to sell and service more vehicles. It’s just an incredible solution every dealership needs to have."

Christopher Legg • Digital Performance & Marketing Manager

Ourisman Ford of Manassas